Moving from 'Learning' to solving a 'Real Business Issue'
Focus on solving a business issue
Learning returns the highest benefit when it is properly applied to solving real business problems. We recommend the line manager and the employee agree on measurable goals that will address known business issues.
The employee might then need to attend a development program such as this workshop. The objective is not just to attend a workshop, but rather to increase the employee’s business and financial acumen, and as a direct result of this development program, identify and help achieve specific, measurable, value-creating performance goals. To illustrate moving from learning-related goals to performance-related goals, we have prepared the following suggestions, which of course should be modified to meet the specific needs of the line manager and employee.
A business issue is on the table
Manager asks employee to solve the business issue
Training takes place with the issue in mind
Employee focuses on solving the issue
Employee reports outcome
Issue needs to be solved asap
Employee is unclear how to do that
Definition of KPIs to solve the issue
Training will be recommended to help solve the issue
Maybe a workshop
Maybe on-line
Employee addresses the issue with the newly acquainted knowledge
Employee shares how it was possible to meet the KPIs
Issue is solved
Value creating performance
Value-Creating Goal
Now that you understand how and why Swiss Re relies on EVM as an integrated economic valuation and accounting framework for planning, pricing, reserving and steering the business, recommend how EVM can be used to avoid non-profitable deals (saving time) and improving the profitability of a transaction.
Suggested application tasks in order to meet the above-mentioned goal
After reviewing the EVM reports, demonstrate your application within the Swiss Re environment by presenting three key ideas with XFT (Cross functional team).
Identify the key cost drivers and establish ways to reduce costs.
Illustrate how profitability is calculated across product lines and asset investments (on a risk adjusted basis – using post cost of capital).
Brainstorm how to improve profitability and achieve consistent performance.
Summary
Addressing business issues - in a context of learning - promises to produce impressive ROIs.
When we consider all the benefits and costs, this type of training/development investment creates significant value and provides impressive quantifiable returns, both for the employee and for Swiss Re. Therefore, this approach moves us far beyond "just learning something"; it focuses us on the positive business outcomes by quantifying the expected costs and resulting value creation.
Our Thoughts – the Return on Investment (ROI) Calculation
This activity promises a strong ROI of 147%
The sections below reveal our calculation.
Select each thought (+) to learn more about it.
Quantifiable value: Assume that each transaction size is US$500,000. We should be able to increase profitability of each transaction by 1%. The value added could therefore be calculated this way: US$500,000 x 1%, which equates to US$5,000 in benefit.
Non-quantifiable value: Besides this measurable value, there are also non-quantitative benefits of this workshop. These include for example, enhancing finance and business acumen/competencies of the employee, creating better relationships with key brokers, and the creation of customer value and company differentiation, all of which materialize over time.
Assume the cost of participating in the one-day workshop is US$600 which is the Swiss Re average cost.
Also assume the opportunity cost for being away from the desk for one day is US$1,400. Further assume that one day of work is required to apply the findings and to achieve the above-mentioned performance goal, which adds an additional US$1,400 opportunity cost for not being productive.
Therefore, the total related cost of this learning investment is assumed to be US$3,400 (US$600 + US$1,400 + US$1,400).
The ROI in this case equates to a high 147% (US$5,000/US$3,400).
Don’t forget this ROI calculation is not considering the above-mentioned non-quantifiable value.
Additional savings could result since the savings could reoccur in subsequent years and the learnings from the workshop could be applied to other situations. In your own individual case, the numbers may differ, our intention here is to offer an example for creating your own ROI calculations.
Agree on your goal
Structured learning
Social learning
On-the-job learning
Select each light blue number to discover more.
Talk with your manager - Agree on an outcome based goal.
Prepare online.
Who is this for?
“EVM advanced for finance” is for advanced finance professionals.
“EVM advanced for business” is for sales personnel, underwriters, actuaries, BD, client facing, etc.
Competency level:
Completing the 20% and 70% actions will raise the competency level from "basic" to approaching "proficient".
We suggest using the text below for your development goal:
“To be regarded as a person in your area who is not just able to explain the concepts underpinning EVM and show how this can and should guide decision-making, but who is also able to calculate EVM figures for a specific transaction”.
Avoid: Attend workshop xyz
What are the requirements?
Having completed the new 2018 version of the "EVM eLearning": Link, and having attended the “EVM principles” workshop, and working with EVM in your job.
Class based. Get the basics quickly.
Virtual workshop: "EVM Advanced"
Duration: 4 hours, available everywhere (Skype)
Class-based workshop: "EVM Advanced"
Duration: 1 day (only in certain locations)
Speakers: Experts from Swiss Re’s Group EVM team
Description: This workshop uses exercises and case studies to cover selected topics in EVM relating to calculations and allocation of capital costs, the treatment of expenses, taxes in EVM as well as differences between EVM Profit and EVM Income.The workshop is interactive and allows for an extensive exercise and Q&A session which provides the opportunity to address specific questions related to EVM that come up in the participants’ daily work.It consists of the conceptual background and practice examples that are tailored to help all Finance professionals who are part of the EVM closing process to understand EVM figures in a better way.
Objectives: This program enables participants to:
Link the content of the EVM principles to actually reported EVM figures
Understand the reporting of EVM numbers
Analyse the EVM Income Statement and the EVM balance sheet
Illustrate the interaction between EVM, GAAP accounting, and other approaches to assessing financial decisions at Swiss Re and discuss with your mentor. Use the consequent discussion to learn from your mentor's experience in this area
Explain advanced valuation and reporting aspects to a senior member of your team
Identify and convince a skeptical member of Swiss Re about the validity of EVM’s current capital cost allocation methodology
Schedule several lunches with individuals from the EVM team and use these lunches as an opportunity to discuss a selected topic
Explain the difference between EVM and U.S. GAAP to a junior member of your team
Research the intranet for EVM events (lunch and learn sessions) and attend it to learn from the experts
Practical assignments. Apply. Create value.
Recommended on-the-job assignments
Calculate the EVM capital cost for a specific transaction using the EVM template and then discuss with a deal team member
Support your deal team leader by proposing tangible measures to reduce EVM opportunity costs
Compare and contrast EVM with GAAP accounting and other approaches to financial analysis, summarize on one page and discuss with an EVM team member
Research the impact of EVM vs. U.S. GAAP at Swiss Re in particular by reading relevant areas of the annual report and presenting your five key finding to your manager
Calculate the base cost of capital of Swiss Re and contrast it with frictional capital costs and present your findings to a member of the EVM team