Breaking Bad News - Overview
As a veterinary professional, it is important to develop good communication skills including how to convey the news to your clients that will upset them. It's only once you have developed these skills that you can support your clients fully.
There is a range of communication techniques that are accepted ways to pass on upsetting information. These include active listening skills to gauge what clients already know and how much information they want you to share with them.
The SPIKES Protocol
There is no communication tool that would cover every scenario you may face as a veterinary professional. We are proposing the SPIKES protocol because it is an accepted communication framework. Using a standardised approach can prove to be helpful, especially for less experienced veterinary professionals.
The SPIKES Protocol
The SPIKES protocol will help you to:
Establish an appropriate setting
Check the patient’s perception of the situation prompting the news on the illness or test results
Determine the amount of information known or desired by the client
Note the medical facts and their implication before initiating the conversation
Explore the emotions raised during the interview
Respond with empathy
Establish a support strategy
The SPIKES Protocol - Steps
As you are now aware of the SPIKES protocol, let’s dig deeper into the detailed steps it involves.
Pause and Reflect
Is this true?
When breaking bad news, good communication reduces misunderstandings and wishful thinking, allowing open conversations on treatment options. It increases client satisfaction, even if the client’s pet has passed away.